Hot Shots: Rihanna Poses For Her New ‘Puma’ Sportswear Line

Posted April 25, 2015

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As previously reported Rihanna inked a lucrative deal with sportswear brand Puma to launch a new lifestyle line and serve as the company’s “Creative Director” back in December. Now a new promo shot for the line has surfaced online, starring Riri herself.

The line was set to debut in January but no word on when it will launch now, although the new snap seems to indicate it is around the corner.

“It’s great to find a brand that celebrates strength and individuality. I couldn’t think of a more perfect partner to collaborate with as a creative director. I’m excited for you to see what PUMA and I come up with.” the singer previously revealed on the partnership.

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