Sean ‘Diddy’ Combs is making a major move that many did not see coming.
The music and media mogul is reportedly in the midst of a major deal that will reassign publishing rights back to all of his Bad Boy artists and writers who helped build his label Bad Boy into the powerhouse it is today.
The artists in question include the Notorious B.I.G.’s estate, Faith Evans, Ma$e, the Lox, 112 and “many more” unspecified creators. Specific details were not immediately available but the assets are said to be worth hundreds of millions of dollars.
Those assets have increased dramatically in value in recent years as artists or estates representing the music catalogs Bob Dylan, Bruce Springsteen, Genesis, Luther Vandross, and many others have struck nine-figure deals selling or partially selling the rights to those catalogs. The source notes that Combs has received multiple multi-million dollar offers for the rights to the Bad Boy publishing catalog, but instead has decided to reassign the rights to the songwriters; the source added that most, but not all, of the recipients, have been located, contacted and signed the necessary paperwork.
Mase, a multiplatinum-selling Bad Boy rapper who appeared with Combs on many songs, has often called out his former mentor over money allegedly owed; Combs said on the Breakfast Club last year that Mase actually owned him $3 million, a claim that Mase disputed aggressively. Mase said in 2020 that Combs had refused his $2 million offer for Mase’s publishing.
In fact, Mase’s longtime friend and collaborator Cam’ron leaked the news of the publishing arrangement in an Instagram post late last week: Referencing his friend’s original rapper name “Murda Mase,” Cam’ron wrote in a post about “The Lost Files,” his forthcoming mixtape, “My n—a murder had to sit this one out. He just got his publishing back from Puff. Just finished the paper work for that yesterday. Congrats @rsvpmase.”
During the 1990s it was not uncommon for labels or label owners to take a percentage of an artist’s publishing as part of a recorded-music deal, although that syndrome has faded away as artists and songwriters become more aware of the value of their publishing rights.
“Combs sees it as part of a broader goal of promoting economic empowerment for Black artists and culture,” the source says.
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The news comes just days after Diddy announced his new album ‘The Love Album: Off the Grid,” will be released on Sept. 15 and had a star-studded roster including Justin Bieber, Dirty Money, the Weeknd, Swae Lee, Jozzy, Mary J. Blige, Babyface, Yung Miami, 21 Savage, DJ Khaled, and many more.
