Crews 
Tis the season.
With old man winter quickly approaching, Swedish retail giant H&M gets ahead of the pack by unveiling their holiday campaign starring singer/fashion plate Lady Gaga, Tony Bennett and models Joan Smalls and Sasha Pivovarova.
“We were inspired by the glitz, glamour, and opulence of the 1940s’ Big Band era,” says Johan Renck, director of the commercial. “The mood is one of festive celebration shot through with a strong sense of fashion and underlying humor. It is intriguing, curious, exuberant, audacious, and filled with wonder.”
