Following in the footsteps of past spokeswoman Lil’ Kim, Lady Gaga, Missy Elliott, Eve, Mary J. Blige, Christina Aguilera, and Fergie now Rihanna has stepped up as the new face of the MAC Viva Glam campaign. For those that aren’t familiar all sales from Viva Glam lip products will benefit women, men, and children living with HIV/AIDS.
The singer posted the snap above and tweeted about her partnership:
“#MACgirlz my new #VIVAGLAM lipstick AD CAMPAIGN is out now!”
“Every penny you spend on my #VIVAGLAM lipstick goes to the @maccosmetics MAC AIDS Fund to support people directly affected by HIV/AIDS!”
Check out some of the hot Viva Glam shoots from recent years.









