Pharrell Williams Lands Adidas Apparel and Sneaker Deal [Video]

Following the announcement a few weeks ago that he will be launching his first ever unisex fragrance, Pharrell Williams has just landed another big deal under his belt, literally.

The super producer/singer has partnered up with mega sports brand Adidas for the first ever Adidas Originals x Pharrell Williams products will debut this summer.

“Working with an iconic brand like adidas is such an incredible opportunity,” said Pharrell. “From the classic track suit, to growing up in Virginia wearing Stan Smiths, adidas has been a staple in my life. Their pieces are timeless. This is an exciting partnership for both me and for Bionic Yarn.”

Pharrell now joins the ranks of fellow hip hop titans Missy Elliott, Kanye West, Big Sean, and one time protege Teyana Taylor who all have held partnerships with the brand.